Dr. Aida Levitan collection

Identity elements

Name and location of repository

Level of description

Collection

Title

Dr. Aida Levitan collection

Date(s)

  • 1986-2010 (Creation)

Extent

3.5 linear feet, 4 boxes

Name of creator

(1948-)

Biographical history

Aida T. Levitan, Ph.D., is a leading figure in the Hispanic advertising and public relations industry as well as a philanthropist in the arts sector. She transformed Sánchez & Levitan, the agency she co-founded in 1986, into the number one Hispanic advertising agency in the U.S., after selling it to Publicis, and served as its President. In 2006 she founded The Levitan Group, a consulting firm. In 1995 she founded ArtesMiami, a non-profit dedicated to promoting and supporting Hispanic artists and cultural organizations. Dr. Levitan currently serves as Chairman of the Board of U.S. Century Bank, making her the only Cuban-American female Chair of the Board of a U.S. bank. She is the immediate past Chairperson of the Amigos of the Cuban Heritage Collection and former Chair of Facts About Cuban Exiles. She was former Vice Chair of the National Smithsonian Latino Center, and served on the federal American Latino Museum Commission. She is a Trustee Emerita of the Pérez Art Museum Miami, and serves on the board of the Spanish Cultural Center of Miami.

Content and structure elements

Scope and content

The collection consists of scrapbooks containing slides, presentations, and publicity reports for the Marlboro Cup, Coca-Cola, the Fair of Spain, and the Fair of Seville in Miami produced by Sánchez and Levitan, Inc. The donation also included CDs, four VHS tapes, clippings, artist books and exhibition catalogs.

System of arrangement

Original order was maintained.

Conditions of access and use elements

Conditions governing access

This collection is open for research.

Physical access

Technical access

A VHS player is required to view the audiovisual materials in the collection. To access these materials, please contact chc@miami.edu.

Conditions governing reproduction

Requests to publish or display materials from this collection require written permission from the rights owner. Please contact chc@miami.edu for more information.

Preferred citation: Dr. Aida Levitan Collection, Cuban Heritage Collection, University of Miami Libraries, Coral Gables, Florida.

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Finding aids

Acquisition and appraisal elements

Custodial history

Immediate source of acquisition

Gift of Dr. Aida T. Levitan, September 2018.

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Accruals

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Sources used

Archivist's note

Collection-level record created by Amanda Moreno, February 2019.

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